Hi, I'm Heidi Wooley,

Founder of Elyvate Wellness 

I’m a Shoemaker Proficiency Partner Diplomate, a Certified Brain Health Coach through Amen Clinics, and I hold a Master’s in Psychology with a current doctoral focus in Compliance Psychology. But more importantly, I’m someone who has lived with Chronic Inflammatory Response Syndrome (CIRS) for over a decade—and I know firsthand the confusion, isolation, and desperation that so often comes with it.

Elyvate Wellness was born from that personal journey, and from a commitment to create what I wish had existed during my own healing: science-backed, psychologically sound, precision-guided education for both CIRS patients and the coaches who want to serve them. Through Elyvate, I’ve built a world-class platform that merges the clinical accuracy of the Shoemaker Protocol with the behavioral science of what truly drives long-term healing. We’re here to lead a new standard in chronic illness coaching—one that is deeply informed by research, grounded in lived experience, and powered by compassion.

Our offerings reflect that vision. The Certified CIRS Coach Training Program is the only certification of its kind to combine full Shoemaker Protocol instruction with advanced compliance psychology, epigenetics, and coaching strategies designed to support clients through cognitive challenges, emotional resistance, and protocol fatigue. For those still navigating their own recovery, the CIRS Advocate Training Program provides a step-by-step roadmap to understanding the illness, using lifestyle and neurological tools to stay stable, and becoming a powerful advocate within the medical system. And for health coaches, we offer the Elyvate Coaches Mentorship Program—an elite mentorship that teaches root cause coaching, client compliance strategies, and provides over 200 done-for-you coaching tools designed to elevate your practice and your impact.

What sets our approach apart is our unique focus on compliance psychology—because the greatest protocol in the world is useless if your client can’t stick to it. Drawing on evidence-based strategies like Self-Determination Theory, motivational interviewing, and positive psychology, every Elyvate course is designed to not just inform—but to empower real behavior change that leads to results. We integrate root cause science, trauma-informed coaching, and neuroinflammatory recovery with the behavioral tools that make it all stick.

My mission is simple: to empower patients, coaches, and practitioners through advanced training in the Shoemaker Protocol, compliance psychology, and longevity science—so they can create real, lasting healing in a world that urgently needs it.

Whether you're here to heal yourself, help others, or build a legacy of client transformation, I want you to know you’re in the right place. You’re not alone. There is a path forward. And I would love for you to begin by exploring one of our free modules so you can see just how powerful this work truly is.

When I’m not designing content or mentoring new coaches, you’ll likely find me grounding by the ocean, reading up on the latest brain-longevity research, or experimenting with biohacking tools for neuroinflammation. Thank you for being here—let’s Elyvate Wellness, together.