Behavior change isn’t a willpower problem; it’s a BioBehavioral problem
At Elyvate Wellness, I help individuals who feel “stuck” rebuild follow-through by strengthening the systems underneath it. Because biology-driven brain changes shape motivation, mood, and execution , and when we support your biology, your brain can finally do its job.
MS Psychology • PhD Candidate (Psychology) • Compliance psychology + brain-first performance • Functional, behavior-based coaching
For me, your journey is personal!
I'm Heidi Wooley MS
I’m a biopsychology researcher, educator, and the founder of Elyvate Wellness. My work lives at the intersection of neuroscience, behavior change science, and root-cause physiology, with one guiding question: why do smart, motivated people still struggle to follow through, especially when their mental and physical health are on the line?
Over the past decade, I’ve built Elyvate around a simple (but often overlooked) truth: behavior is biology-informed. Your sleep, blood sugar regulation, inflammation, nutrient status, gut signaling, and stress physiology don’t just affect your body, they shape your mood, motivation, attention, resilience, and the very “bandwidth” you have to make changes. When someone feels stuck, it’s rarely a character flaw. It’s usually a systems problem.
That’s why my approach blends psychology with physiology, pairing evidence-based behavior change strategies (like commitment devices, self-efficacy training, and behavioral scaffolding) with clinically informed lifestyle and functional frameworks that support the brain and body’s capacity to change. The goal isn’t short-term motivation. The goal is durable adherence, the kind that turns new routines into a new baseline.
My academic and professional training has been shaped by leaders in brain health and functional medicine, and my work is grounded in a deep respect for both science and lived experience. I’m committed to advancing the conversation around biopsychology, helping individuals get to the root cause of their behavior, where change can finally take place.
At Elyvate Wellness, you’ll find education that’s rigorous but relatable, because transformation doesn’t happen when people feel judged or confused. It happens when they feel understood, equipped, and supported by a plan that matches their real life.
If you’re ready to move from insight to implementation and build health habits that actually stick, you’re in the right place.
Hear my story
Accomplishments & Credentials
Our Focus at Elyvate Wellness
If your nervous system is running hot, your brain is inflamed, your blood sugar is chaotic, your sleep is wrecked, or your capacity is depleted, “just try harder” is the worst strategy. That’s why you can want to follow through and still not execute.
You’re not lazy. You’re overloaded.
Signs your system needs a BioBehavioral approach:
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You know what to do… but can’t do it consistently
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Anxiety, depression, brain fog, or overwhelm make everything feel harder
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You swing between hyper-focus and shutdown
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You start strong, then crash, avoid, or quit
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You can’t rely on motivation, and you’re tired of feeling like a project
What we offer:
Spaces are limited and fill up FAST!
1-0n-1 Coaching
What's included:
*Gut Microbiome Testing To See What Is Currently Influencing Your Brain & Behavior
*4 1-on-1 Video Calls with Heidi To Go Over The Interventions That Will Work Best For You Based On Your Biology. Create Your Lifestyle Plan That Includes Diet, Supplements, Exercise, Psychological Interventions And Behavior Modification Strategies
* A 16-Week Intensive Program To Help Your Change Your Behaviors And Stick To Your Lifestyle Plan
* 24/7 AI Coach Trained By Heidi That Will Guide You Through Your Day-to-Day Activities And Will Be Your Go To For Meal Suggestions, Reminders And Accountability
The Power of AI + Human Expertise
Every member of our Coaching community gains access to an AI Wellness Coach, hand-trained by Heidi in the same strategies she’s used with clients for years.
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Available 24/7 for guidance, accountability, and personalized support.
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Adaptive to your psychology, biology and progress, the coach doesn’t just tell you what to do, it helps you follow through.
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At a fraction of the cost of 1:1 coaching, delivering the same tools, education, and programs that Heidi herself has relied on.
Why Elyvate Wellness Is First-of-Its-Kind
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Groundbreaking Research: Founded by a Shoemaker Proficiency Diplomate, Master’s in Psychology graduate, and PhD researcher in BioPsychology for chronic illness.
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Brain-First Approach: We start where all behavior begins, repairing brain function for follow-through.
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AI Integration: Each member receives access to an AI Wellness Coach hand-trained in Heidi’s BioBehavioral methods.
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Accessible for All: For a fraction of the original cost, coaching clients now gain access to the same education and tools once reserved for Heidi’s VIP private clients. This is due to the integration of the AI Coach which offers the same information but can be available 24/7 to all clients which saves from paying for 1-on-1 calls with Heidi
Why Choose Elyvate Wellness?
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At Elyvate Wellness, we don’t just teach health—we rebuild lives.
What sets us apart isn’t just our credentials. It’s our lived experience, our relentless pursuit of evidence-based healing, and our revolutionary integration of biopsychology with root cause medicine. Our founder is a PhD Psychology Candidate, Shoemaker Proficiency Partner Diplomate, a Certified Brain Health Coach through Amen Clinics, and a CIRS survivor, so every program we create comes from deep understanding, not just theory.
We’ve walked the same path you’re on. The confusion. The symptoms that don’t make sense. The frustration of not being believed. That’s why everything we build is designed to empower, educate, and guide you step-by-step.
But what truly makes Elyvate different?
🧠 We’re the only wellness company in the world using Biopsychology to improve client success. That means we don’t just give you protocols, we teach you how to stick to them, even when motivation is low and your nervous system is in survival mode.
📚 Our coaching isn’t generic. We blend world-class training in neuroscience, behavior change, positive psychology, and functional medicine, making our coaching the most comprehensive, actionable, and results-driven on the market.
💬 You’re never alone. Our community is filled with others who’ve been where you are. And we offer live Q&A sessions where your questions are answered in real time by someone who gets it.
💡 Whether you're healing your own body or helping a loved one transform theirs, Elyvate Wellness gives you the tools, the science, and the strategy to create true, lasting change.
Join us, and become part of the future of health and healing. We don’t just want you to get better; we want you to feel powerful doing it.
